Animal Spirits.
Three behavioral readings on US stocks: fear from VIX option prices, exuberance from the AAII investor sentiment poll, and gambling from FINRA margin‑debt leverage. Each is shown at the 1999 dot‑com peak, at the prior update (2026-06-10), and today (2026-08-03). The dashed tan line is the long‑run reference. Watch which bars run hotter than 1999, and which run colder.
Fear
VIX
Cboe Volatility Index: the 30-day implied vol on S&P 500 options, the canonical price tag on hedging the index. Daily since Jan 1990. Higher = more fear priced in.
Envy / exuberance
AAII Bullish %
AAII member sentiment survey, weekly since 1987: the share who say they are bullish on US stocks over the next six months. The 75% reading on January 5, 2000 remains the all-time high. Higher = more exuberance.
Gambling
Margin debt / GDP
Customer debit balances at FINRA member firms divided by nominal GDP. Borrowing to buy stocks is the cleanest single-number measure of revealed speculative behavior. Monthly since 1959. Higher = more leverage in the system.
The mood is cool. The leverage has never been hotter. At a CAPE within sight of the 2000 peak (41x today, 44x then), the fear gauge sits below its long-run median (VIX 16 vs 17.5) and bullish surveys are below average (31% vs 37.5%). Yet margin debt hit a record $1.5 trillion in June — 4.63% of GDP, 71% above the March 2000 peak share. Stated belief has decoupled from revealed behavior — the classic Shiller pattern of investors who deny being in a bubble while behaving like they're in one.